Example 1
We are looking for people who have bought a book in the past 6 months.
The quotas for this job are:
- Sex: 5 female and 5 male
- Age: 5 aged under 35 and 5 over 35
- Working status: Maximum of three not working
No-one who works in marketing, market research, advertising or publishing
should be recruited.
Street recruitment is permitted, but respondents should be permanent
residents of Bristol. Only one person per household may be interviewed
The questionnaire is approximately 10 minutes in length.
Example 2
We are looking for people who have visited Cribbs Causeway shopping
centre in the past 3 months. Interviewing is restricted to the attached
list of postcode areas and should take place house-to-house, with a
maximum of one interview per household. Where an interview has been
obtained a gap of five houses should be left before starting
interviewing again.
The quotas for this job are:
- Sex: 10 female and 5 male
- Age: 5 aged 16-25 and 5 over 25-35, 5 35+
- Children: 8 households with children
A maximum of 1 man may be interviewed before 4:00pm.
No-one who works in Cribbs Causeway should be recruited.
The questionnaire is approximately 10 minutes in length.